💜 Bold curls, zero commitment—color your vibe, your way!
As I Am Curl Color in Passion Purple is a 6 oz temporary color gel that delivers vibrant, one-wash lasting color with medium hold for flawless curl definition. Enriched with Jamaican Black Castor Oil and ceramides, it boosts hair moisture by 84% and strengthens strands by 6% after just one use. This vegan, cruelty-free formula dries flake-free and won’t transfer, making it the perfect ethical choice for dynamic, defined curls.
J**D
Vibrant!!!
This color cream is fantastic!! I have used almost every single color on my daughter’s hair and this is one of my most favorites!! It holds her curl pattern without making it crunchy and the color is so vibrant!
E**N
You won't get much color out of this
The picture does this stuff no justice. It put almost no color in my hair. In the picture it shows the woman with vibrant purple hair. Don't buy this crap!
G**L
Pretty in Purple
The purple was very pretty on my dark hair and turned my grays and pleasant orchid color. Love it!
P**.
Perfect for my curly/wavy hair
It was perfect for my trunk or treat event! Easy to rake through the hair and dries quickly when diffusing. Love the smell of it too, not chemically as well. Definitely had formed a cast but for the pigment and color, was well worth it. Super easy to wash out and no extra cleaning required after washing.
M**
Works but not the best
It’s a lot thinner than the Curl Smith brand and the color comes out a bit washed out. It’s half the price, but also just not nearly as good. Probably spend a little more to get the better quality product in the future. ( I am white with shoulder length blond large waves and loose curls. This product did work okay for curl shaping, but I was just underwhelmed with the color brightness and consistency.)
A**A
Great for temporary color
This product is great even if you have dark hair, it gives a light purple tint. It smells great and it doesn't make your hair dry. It has a nice texture and it feels nice.It is very durable and it lasts for 4-5 days. I would say it is worth the money. It also holds curls very well. 5/5 product!
E**
No
Apelmasa el cabello y no da color
K**E
THE PURPLE IS TOO LIGHT FOR ME, BUT IT SMELLS TERRIFIC!!!
Because the color is too light for my taste I darkened it to get a deeper purple. I added it to my two strand twists on top of my curl cream braid gel combo & the color came out perfect.
Trustpilot
2 days ago
1 month ago
