Book of Branding - a guide to creating brand identity for startups and beyond

I've been reading a lot of text-heavy books lately, so this one is a breath of fresh air. The short sections provide a look into Brand Nu's branding process and the design examples are absolutely gorgeous to look through. On top of that, the stunning print job makes it an addition to any book shelf.

Radim Malinic deconstructs the brand identity process with jargon free language and stellar case studies from Brand Nu, his studio. This beautifully designed and user friendly resource will inspire designers and their clients to stay on strategy.

Beautiful book! Fast shipping!

Do yourself a favour and add this to your reading list. Malinic packs each chapter with tons of wisdom. I appreciate the emphasis on the designer being business savvy. It's not enough to possess talent. You need to know how to navigate your business. This book is for designers at all levels.

The media could not be loaded. I highly recommend this book to all designers. A real visual treat and a good reference for creating a brand identity.

One of the best branding & design books in the biz. Beautiful examples of design work as well as a great showcase of his work and process. This is a great addition to his previous books and your design library.

It's very basic and has nothing that you can't find just googling "brand guides." It has nothing to do with startups.

Radim creates beautiful design in all things he does but he’s a master of branding. This book is beautifully put together and features page after page of inspiring design to spark your creativity!If you really love design, I would also recommend the book of ideas series.

A fanatastic book that delivers a detailed understanding of what goes into brand identity and balances it with real life case studies. I keep going back to it to refresh my knowledge and as a source of inspiration for projects. Thoroughly recommend and well worth your time!

The media could not be loaded. El libro llegó sin plastico totalmente rayado y era para un regalo.

A good read on how a agency person as well as the startup owner must view brand building. Various steps on how a brand must be built are well explained.

Un libro fantástico, inspirador tanto en contenido como en cuanto a forma. Es un formato pequeño y muy llevadero, pero su contenido lo hace enorme. Un pequeño gran tesoro.

Partiamo dai dati tecnici che sono omessi nella scheda di vendita su Amazon: si tratta di un libretto in formato A5, ovvero 14,5 x 21cm di 256 pagine in totale, a colori in carta patinata opaca, rilegate in brossura. L'odore dell'inchiostro è nauseante e spero che si attenui abbastanza velocemente.In merito all'esposizione degli argomenti, è una carrellata di immagini (ricordiamoci sempre comunque il piccolo formato A5) raccolte in mini schede di massimo due/tre pagine con una breve e concisa descrizione sul progetto di immagine coordinata. Sinceramente dalle foto pubblicate mi aspettavo contenuti più interessanti, meglio articolati e soprattutto in un formato più consono per un libro di grafica.Entrerà ad ogni modo nella mia libreria ma, mi dispiace, non mi sento di consigliarlo come testo essenziale e degno di particolare nota.